E-Book Sales Hit Milestone
This story from the Huffington Post lists several interesting tidbits about e-book sales:
- Barnes and Noble sells more e-books than physical books on its website.
- Barnes and Noble sold almost 1 million e-books on Christmas Day alone.
- E-book sales are expected to rise from $1 billion in 2010 to $2.8 billion in 2015.
This explosion of e-book sales is important outside of just the bookseller industry- its ramifications extend to the entire publishing industry and the internet economy beyond that. It indicates that monetizing electronic media is possible. Obviously the profitability of iTunes has proven this for several years, but to see it jump across to another type of media is significant.
Advertising dollars can only carry online entities so far- in order to sustain the internet’s development, real e-product sales need to be established. The success of e-readers and e-books is a HUGE step in that direction. Monetization is a vital concept of the electronic age, and that concept will definitely feature into future posts on the Daily Biz.
